Tag: Augmented Reality

China standardizes the Metaverse

Posted in General, Innovation, IP, Law, metaverseLeave a comment

Shanghai is going on the offensive with the publication of the first national group standard for the metaverse. The measure is a clear indication that China does not view the metaverse as just a gimmick or niche market, but as a fundamental new infrastructure for the economy and society of the future. By combining standardized… Continue reading China standardizes the Metaverse

IP Protection in the Chinese Metaverse

Posted in Copyright, Future, General, Innovation, IP, Law, TrademarksLeave a comment

The topic of IP in the metaverse (metaverse) is gaining importance in China. The drivers are the Chinese technology groups, above all Baidu, Tencent, Alibaba, ByteDance and NetEase, which are currently racing against each other with massive metaverse trademark applications. Tencent alone has filed around 100 applications. Baidu, for example, has applied for the term Metaapp as a trademark, Alibaba for the trademark Ali Metaverse, and NetEase for the NetEase Metaverse. NetEase Group’s trademark applications… Continue reading IP Protection in the Chinese Metaverse