On April 24, 2025, the China National Intellectual Property Administration (CNIPA) published an article highlighting key developments in China’s intellectual property (IP) system. At the heart of these developments is China’s continued effort to strengthen the legal protection of patents, trademarks, and copyrights, and to better align domestic legislation with international standards. This shift reflects… Continue reading China’s IP Reform: Opportunities,Obligations, and Risks
Tag: product innovation
Partial Designs as an IP Strategy
Partial designs have been officially protected under Chinese Patent Law since 2021 – a significant development for companies seeking to safeguard individual design elements such as sole patterns, graphical user interfaces, or packaging details. Unlike traditional design patents, which protect the overall appearance of a product, partial designs allow for the targeted protection of particularly… Continue reading Partial Designs as an IP Strategy
Strengthening the Brand as ACF Strategy
When legal means have been exhausted in the fight against trademark and product piracy (anti-counterfeiting, ACF) in China, the question arises as to alternative approaches. A sustainable effective ACF strategy to regain control over one’s own brand is to strengthen and consolidate the brand in the Chinese market. In doing so, the brand owner leaves… Continue reading Strengthening the Brand as ACF Strategy
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