Tag: non-use cancellation

Alternative Foods Conquer China

Posted in ACF, E-commerce, General, Innovation, IP, Law, TrademarksLeave a comment

Healthy nutrition is becoming increasingly popular among Chinese. This is clearly reflected in the purchase of alternative nutrition products via online platforms – its volume almost doubled in 2020. Around 75% of online consumers of alternative foods are new customers, and most repeat orders are placed within 30 days. The reason for the boom is… Continue reading Alternative Foods Conquer China

Non-Use Cancellation: Defense against Bad-Faith Filings

Posted in General, IP, Law, TrademarksLeave a comment

When a foreign company decides to register its trademark in China, it is not uncommon that the application is rejected by the authorities. The reason: a Chinese company or an individual has already registered the trademark before, with an objective to capitalize on it later. This tactic is known as trademark hijacking, when a Chinese… Continue reading Non-Use Cancellation: Defense against Bad-Faith Filings